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Pete Blackman, brand planning manager at blu UK, said, Vaping culture has grown rapidly in the UK, with many vapers considering themselves to almost be in-the-know on something new and different, and as a result, part of a special club

Speaking to The Moodie Davitt Report, ARI and International Shoppes management hailed the contract win, which builds on around three years of partnership pursuing new business in the US market

Tobacco companies make massive profits selling a lethal addiction which puts pressure on vital public services and the economy