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Although IQOS use is currently low and its marketing strategy rather limited, now is the time to put appropriate guardrails in place to prevent its use by non-tobacco users, youth and young adults, and others at risk of persuasive advertising campaigns promoting IQOS as a reduced harm tobacco product

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And if you are looking to build a tobacco brand or private-label product with packaging that stands out on the shelf within the boundaries of what federal regulation allows, the starting point is a custom cigarette box that reflects your brand identity with the same precision you bring to your product