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Smoking is harsh and cruel

People experiencing anhedonia are more likely to use nicotine as a coping mechanism, thereby increasing their susceptibility to nicotine dependence 12

The absence of a consistent policy around smoking in facilities that serve marginalized populations reinforces the culture of tobacco use in these settings, and may contribute to the higher rates of tobacco use among these populations

Common narrative themes included: Personal independence and self-reliance Exploration of wide, open landscapes Moments of quiet reflection away from urban life This storytelling approach made the brand feel larger than the product itself