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However, if they choose to permit it or get a rental suite which was recently used by a smoker, they must be prepared to do extra work in order to rid the home of the smoky odor

industry. Additionally, one of the benefits for PM was a punishing blow to RJR for having plunged so deeply into discounting.10 With its debt load, RJR was paying nine cents for every dollar of sales while PM only was paying 3 cents

Journal of Advertising

Our cigarette brands In recent years, our Groups share of the cigarette market has grown consistently, largely driven by our five global brands Dunhill, Kent, Lucky Strike, Pall Mall and Rothmans